Bob Hurley Ford News

• Ford’s innovative marketing campaign for the 2012 Focus Electric continues as NASCAR selected the car to be the first-ever all-electric pace car, leading the field for the Sprint Cup Richmond 400 on April 28
• Ford was also first to use a hybrid to start a NASCAR event when the Fusion Hybrid served as pace car for the Ford 400 at Homestead-Miami Speedway in 2008
• Ford research shows that approximately 35 percent of new car intenders are motorsports fans and 78 percent of them support NASCAR. Additionally, Ford race fans are 67 percent more likely to consider Ford products than general market consumers
• Ford also was the first to show off a 2013 model race car when it unveiled its new 2013 Fusion stock car in January

NEW YORK, April 10, 2012 – Ford and Yahoo! (NASDAQ: YHOO), the premier digital media company, today announced a new program to promote the launch of America’s most fuel-efficient five-seat car, the Focus Electric, with “Plugged In,” Yahoo!’s first reality competition series.

Ford has won four 2012 Kelley Blue Book Brand Image Awards – more than any other automaker. Ford took top honors as Most Family-Friendly Brand; Best Exterior Design Brand, Non-Luxury; Best Interior Design Brand, Non-Luxury; and, for the fourth year in a row, Most Rugged Truck Brand. The Kelley Blue Book Brand Image Awards recognize automakers’ outstanding achievements in creating and maintaining brand attributes that capture the attention and enthusiasm of the new-vehicle buying public.

Beginning in January 2012, commercial drivers are prohibited from use of hand-held cellphones and new requirements are going into place concerning texting while driving – and new vehicle technology is actually helping all drivers to drive more safely.

A joint rule from the Federal Motor Carrier Safety Administration (FMCSA) and the Pipeline and Hazardous Materials Safety Administration (PHMSA) is the latest action endorsed by the U.S. Department of Transportation that aims to end distracted driving. This federal ban on cell phone took effect January 3, 2012. Legislators from many states are trying to get these laws extended to all drivers in all states.

The 2012 F-150 SVT Raptor is set to deliver a new level of the no-compromise off-road performance the truck is famed for and, with a variety of new technologies and interior and exterior updates, it won’t disappoint.

“A major element of the SVT Raptor program is our work to continuously expand the capabilities it offers to customers. We want to cover all dimensions of off-roading – from desert running to rock climbing,” said Raj Sarkar, Ford F-150 Marketing manager. “We always aim to keep the product fresh and exciting, and all of our changes for 2012 reflect that.”

Just announced at the Los Angeles Auto SHow is the 2013 Ford Escape, America’s best-selling SUV, will raise the bar even higher with the debut of an all-new model next year that features 11 new exclusive features and fuel economy projected to top any vehicle of its kind on the market today.

For 2013, Ford is delivering a faster, simpler, and easier to use version of MyFord Touch. Developed using owner feedback, Ford will launch the Performance Upgrade and new features early next year concurrent with the launch of 2013 MY vehicles and offer the Performance Upgrade to existing owners at no charge.

When two industry leaders shake hands, you know the outcome of the agreement is going to be pretty spectacular. So, when Azure Dynamics – which develops and produces hybrid electric and electric components and powertrain systems for commercial vehicles – and Ford shook on it, the result was that Azure would integrate its proprietary plug-in hybrid (PHEV) technology in the market-leading F-Series Super Duty® lineup.

Ford Motor Co. began accepting applications in July for the 1,800 jobs the company is adding at its Louisville Assembly Plant.

Louisville Mayor Greg Fischer said during a news conference that the jobs are part of a $600 million retooling at the plant.

A variety of circumstances have driven up the values of used cars and have also dried up used car inventories. Now at Bob Hurley Auto Family, you’ve got the best of all… we have more than 70 vehicles priced at $15,000 or less!

The Japanese earthquake, from earlier this year, affected several automobile vehicle and parts manufacturers. With high gas prices vehicle owners are holding onto their cars longer.  Even the Joplin tornado has affected the availability of used cars in the region.

We just announced that starting Thursday, June 23rd thru July 5th we will be offering a total $1,000 to Active and Retired Military personnel towards the purchase of a new Ford or Lincoln.  After July 5th the rebate returns to its normal $500 amount for the remainder of the year.

This is the first time this offer has been extended to retired Military personnel and will end on July 5th, So now is the time to purchase your new vehicle lower than anyone else in town. You wanted to wait for a great deal, this is it!

Part 2 - Save fuel on the road

Saving fuel after a visit to your local Quick Lane is just the start. Here are a few things you can be conscious of when you're behind the wheel to help you squeeze a little more out of your gas dollars.

The all-new 2012 Focus is poised to lead the C-car segment (the compact car segment). With increased power, better fuel economy, head-turning design and game-changing technology – this new 2012 Focus has it all!

Every now and then automobile legends are born, such as the 1969 Mustang Boss 302, and then again, there's the rebirth with the 2012 Mustang Boss 302. We are fortunate to have one of these automobiles at Bob Hurley Ford.

There’s hope for General Motors small truck enthusiasts. That’s essentially what Pickuptrucks.com reports today, suggesting that we’ll see a next-generation GMC Canyon and Chevrolet Colorado in the U.S.

Not long ago, GM decided that production on the midsize truck would end with the current generation in mid-2012. But recent reports suggest that the company has decided to leverage its new small truck platform being built in Thailand later this year, resulting in a new Canyon and Colorado — if the trucks keep those names — in the 2014 model year.

In our ongoing commitment to improve customer satisfaction, Bob Hurley Ford announced Vincent Hennigan will now serve customers as a Technology Consultant and Customer Relations Manager.

Learn more about Vince and how to get a hold of him...